{"id":2163,"date":"2020-11-03T12:59:14","date_gmt":"2020-11-03T12:59:14","guid":{"rendered":"http:\/\/michaelleander.me\/?p=2163"},"modified":"2021-09-30T10:23:13","modified_gmt":"2021-09-30T10:23:13","slug":"the-best-rfp-template-for-choosing-the-right-customer-data-platform","status":"publish","type":"post","link":"https:\/\/michaelleander.me\/the-best-rfp-template-for-choosing-the-right-customer-data-platform\/","title":{"rendered":"The Best RFP Template for Choosing the Right Customer Data Platform"},"content":{"rendered":"\n
A customer data platform provides many possibilities to businesses of all sizes. <\/p>\n\n\n\n
All gathered and combined client information helps marketing teams save their time, scale up advertising resources, and lead to consistent customer communication across various channels.<\/p>\n\n\n\n
For that reason, small, medium-sized, and large companies would have the opportunity to engage target clients in different ways, creating long-term and worthwhile rapport between parties.<\/p>\n\n\n\n
But what is a customer data platform?<\/p>\n\n\n\n
What are the different kinds of CDP? Why do you need a CDP? What are the factors to consider when selecting for the CDP that suits all your unique needs?<\/p>\n\n\n\n
In this guide, you will know everything about the customer data platform. Keep reading for more information! Enjoy!<\/p>\n\n\n\n